iWatch-y Patent Greases the Gears of Concept Designers

There's been much ado about the possibility that an iWatch is in the works, and the buzz was fueled this week by the publication of a patent application Apple filed back in 2011. More than a few renderings of possible designs have been circulating on the Web as well -- and one of them in particular seems more Apple-ish than the rest.

After revolutionizing the world of portable music with its iPod and creating the need for apps for just about everything with its iPhone, Apple could be looking to make time with an iWatch. While the device won't likely change the way people interact with the Earth's rotation, it could put numerous functions on the wearer's wrist.

Or it might just be some old vaporware.

Content marketer Nickolay Lamm created this iWatch concept for MyVoucherCodes.co.uk. The concept borrows from Apple's spiral navigation patent.

News circulated Thursday that Apple had filed a patent for a watch device that could feature a flexible touchscreen display -- but Apple filed the patent application with the U.S. Patent and Trademark Office on Aug. 17, 2011. The gadget would do much more than tell time.
"While the patent was filed in 2011, it was just published this week and gives some credence to rumors about a so called iWatch," said Charles King, principal analyst at Pund-IT.
Based on Patent US 20130044215, it could offer continuous display and be able to connect with other portable devices, such as an iPhone, via Bluetooth and WiFi. It could serve as a controller/interface for phone calls and text messages, and allow the wearer to adjust the order of a music playlist and the volume of playback.